The ABM & Lead Generation Manager at Agoda is responsible for managing the entire acquisition funnel for a designated set of accounts, focusing on account-based marketing (ABM) and lead generation. This role involves tiering accounts, setting goals, and allocating resources effectively while also directly engaging with top accounts as a player-coach. The manager will lead a small team, develop bespoke content, and ensure successful execution of marketing strategies to drive pipeline growth and account engagement.
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